Palladio

Relaunch Campaign

Results

This tired 30-year old me-too brand relaunched
at Cosmoprof Bologna with new messaging & imagery.
Opened NEW international markets.
Sales are UP, traffic to dotcom is UP, engagement on social media is UP,
incremental sales are UP in the US market.
1 day dotcom SELL OUT of new Influencer Collab Kit!

Assignment

Brand Relaunch
Competitive Analysis
Differentiation Exercise
Strategy
Brand Voice & Story
Look & Feel Guide
Conceptual Imagery

Services

Strategy
Creative Development
Art Direction
Graphic Design
Copywriting