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Beauty Retail: Proactive Product Testing Solutions Post COVID-19

This White Paper is a result of the pre-work and brainstorm that occurred via Zoom on Friday, April 24, 2020. All attendees participated without compensation and without any goal other than to move the retail experience ahead and to share these ideas with our industry at large. Brainstorming topics included sampling of the future, retail and spa experience, and consumer comfortability.



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