For the past several years, Base Beauty Creative Agency and our top-rated beauty podcast, Where Brains Meet Beauty, have acted as proud media partners of Kisaco’s Beauty...
Beauty Expertise
6 Insights on The Role of Technology in Enhancing Your Personalization Strategy
Last month I chaired the Product Development track at Beauty Connect LA and had the honor of moderating a panel discussing The Role of Technology in Enhancing Your Personalization Strategy. At Base...
Colgate Design Obsessed: Event Recap
At Colgate’s Design Obsessed event, I was reminded of how important it is to explore and discuss the power of art making in all forms — in this case, it was experienced through the world of...
Celebrating New Clients! Ring the Bell!!!!
If you follow our agency on Instagram or LinkedIn, you will know that bell ringing is really important to our team. We do it when we celebrate both the big and small wins. But now we want to honor...
Colgate Design Obsessed Campaign
How do you inspire creativity in 35,000 global employees? At Colgate, you flip that switch with edu-tainment! I'm so honored to be included in their #DesignObsessed campaign to remind their global...
HOW BEAUTY BRANDS ARE INNOVATING FROM SOCIAL SHOPPING TO IRL
Is finalizing your marketing budget for 2022 dragging you down? Take a read of AdAge where our VP Digital Marketing Shannon shares our recommendations for where your budget is best spent next...