Our team is made up of strategists, designers, copywriters, publicists, producers, social media specialists and account management experts. This...
Thought Leadership
We aren't just experts in beauty and wellness, we are also passionate customers. See how our devotion to this industry inspires our needle-moving work.
Top Digital Marketing and Branding Agency In NYC
Base Beauty is pleased to be designated a top digital marketing company and top branding agency in New York by DesignRush. DesignRush is a digital...
BBCA Mental Health Days
The past five months have been a whirlwind. COVID coming.Clients leaving.Team members leaving.New clients coming.Rearranging responsibilities to...
It’s True, We Really Do It All
Since starting my creative marketing agency 14 years ago, I've been committed to giving our beauty and wellness clients a one-stop shop. It's...
Beauty Consumer Product Testing at Retail: Free Report for Download and Virtual Event
The future of beauty is on all of our minds. While the customer can order almost whatever she wants online, there will still be a desire to...
Creating Connections When You Are Physically Isolated
My hope is that you are feeling well, and that the Coronavirus has only interrupted your way-of-life and not your health. We want to help people...
Working On Something Big? Need Pro Advice?
Big agency skills... Small agency vibes. That's how we operate when working with clients whether you're a boot-strap startup, a funded indie or a...
Dysmorphic Thinking: How To Avoid It
For the past two weeks I've struggled with a relapse of self doubt, perfectionism and impatience with my business. These "sky is falling" thoughts...